Yee-Haw! Now we’re getting down to funner most important pieces of the coaching. Dean Holland went on to share with us the flaw in the quote we hear over and over “The money’s in the list”.

The truth is the money’s in the relationship we build with our list. To put it into simple terms you need to provide valuable content, information and tools to your subscribers and not just mail them sales pitch after sales pitch. It should be common sense but I have opted out of several email lists where all the marketer was doing was selling stuff and not giving any real content away.

Hey guys sorry I’ve neglected to post in the last few days as I am getting excited from what I’m learning and jumping in and applying it right off. So I’m going to go into part 3 of the training so far to keep you all up to speed of what I’ve been doing.

The 3rd module in the Starting with Marketing Academy is one of the most important parts of any blog/website or online business period. Yes it answered the elusive question of “How do I get traffic to my site?”. You may have the greatest product or service in the world giving the most value but if no one sees it or your information it’s pretty useless.

Once again Dean Holland knocked it out of the park in the second part of the Marketing Academy course with social slaughter. He kept it clear cut and concise on using social networking to market, not sell and the correct way to use social media.

All in all it’s basically don’t be a douchebag and try to sell to your friends. Dean quoted his mentor Alex Jeffreys and said “If you’re chasing money, you will always chase money” which all boils down to don’t be a paper chaser but position yourself and give value.

So I’m getting a late start on the first part of the BBB Formula in module 1. BBB is the basic building blocks which is putting the foundation down on my business.

I couldn’t see it live when he first launched it so waited for the recorded videos and when I seen what they were as I had my blog up & running already I didn’t watch them. Well as a week went by I seen all my fellow students in the coaching on the Marketing Academy Forum getting shit done! Seriously they’re a great group of people who are super helpful and I’m glad they’re on this journey with me.